LexisNexis InterAction is a CRM system designed specifically for the legal market to manage customer relationships.
It combines firm-wide client data – such as profiles, work undertaken, notes and activities – and transforms it into relationship intelligence. It also understands the complex connections between people, companies, relationships, experience, and expertise. Business development teams in legal firms use InterAction to market more effectively, cross-sell more successfully, and maximize referrals.
Many law firms take advantage of SharePoint as their knowledge management and enterprise search platform. Integrating InterAction with SharePoint, or any other portal, makes it easier for lawyers and other firm employees throughout the organization to find important information stored in InterAction without the need to directly log in and perform a separate search.
BA Insight offers a comprehensive portfolio of software focused on the legal market including, but not limited to, connectors for Aderant, iManage Work, Elite / 3E, LegalKEY, NetDocuments, PLC/Practical Law, ProLaw, and Thomson Reuters West km.